The teams that come to facilities like Compete are looking for someone to help their programs improve and grow every day. They want someone who will help their players to perform at the highest level possible and to rise above their competitors. In addition, lowering the rate of injury amongst their players is a great motivator for them as well. What you do as a trainer/strength coach does make a difference.

Therefore, as a strength coach/PT you must remember that what you do matters, and you frequently need to evaluate how your athletes are improving. For most coaches and programs, they won’t believe that your program works unless they are seeing the results in their athletes’ confidence and individual/team play.

This means that evaluating your athletes you train is vitally important to the success of both your business and the name you are creating for yourself as a strength coach. If you are seeing results in your athletes, your connections with their clubs, programs, or even their schools that they play for will come to see that your programming is effective. This also improves your relationship with these programs so that they will continue to send you their athletes, and you, in turn, will continue to send them back those athletes with improved strength, more speed, less injuries, and increased confidence. By building this credibility, you are establishing trust between you and these programs.

Taylor Rowden is a Strength Coach at Compete Sports Performance and Rehab in Lake Forest, California. Taylor graduated from the Master’s University with a degree in Kiniesiology with an emphasis on sports injury and exercise science. She was also a member of the Women’s Soccer Team.